Mr Silver Stone Website

Project Overview

Mr Silver Stone is an established natural-stone business with decades of experience in the Iranian stone industry. As the company expanded its presence into Oman, it needed a digital platform better suited to the new market and capable of presenting its brand, history and extensive product offering through a more modern experience. The existing digital presence was based around a WordPress website serving the company's previous market. Rather than simply adding an Oman page to the existing structure, Script Wind developed a completely new website designed around the Oman operation while preserving the history and reputation of the original brand. The new platform combines a premium visual identity, bilingual English and Arabic content, responsive layouts, detailed natural-stone catalogues, company information and direct enquiry channels within a faster and more contemporary web experience.

The Challenge

Mr Silver Stone already had an established business history and existing website presence in Iran, but its expansion into Oman introduced a different set of digital requirements. The company needed more than an additional regional page. The new Oman presence had to communicate decades of industry experience while presenting current products available to customers in Oman through a modern and premium interface. Natural stone is also a highly visual product category. Travertine, marble, granite, onyx, crystal and block stone each contain numerous individual products, images and specifications, meaning the website needed to accommodate a substantial catalogue without making navigation difficult. The experience also needed to serve both English and Arabic audiences, including proper right-to-left behaviour for Arabic, while remaining responsive across mobile, tablet and desktop devices.

The Solution & Architecture

Script Wind designed and developed a completely new web experience for Mr Silver Stone's Oman presence, replacing the limitations of extending the previous website with a modern platform built specifically for the company's next stage of growth. The visual direction was designed around the natural-stone industry, combining dark architectural surfaces, warm neutral tones, large product photography and controlled motion to create a premium identity without compromising usability. A structured product catalogue was developed for the company's major stone categories, giving visitors an easier way to explore Travertine, Marble, Granite, Onyx, Crystal and Block Stone collections along with individual product imagery and information. The website was developed with Next.js, React and TypeScript using Tailwind CSS for the responsive interface. Framer Motion provides controlled interactions and entrance animations, while Embla Carousel supports image-focused product and presentation experiences. Full English and Arabic experiences were implemented with dedicated localized routes and right-to-left interface support for Arabic. This allows the Oman operation to communicate naturally with both international and Arabic-speaking customers through the same platform. Direct customer communication was also integrated through enquiry forms, telephone, email and WhatsApp, allowing potential customers to move directly from product discovery to contacting the sales team. Technical SEO includes localized metadata, canonical URLs, language alternatives, Open Graph information, sitemap and robots configuration, together with structured organization, local business, breadcrumb and product collection data. The finished site is statically generated and deployed through Cloudflare Pages, providing a lightweight production architecture suited to a content and product-focused corporate website.

Technologies Used

Next.js, React, TypeScript, Tailwind CSS 4, Framer Motion, Embla Carousel, EmailJS, Cloudflare Pages